Seema joined iwoca in January 2017 as head of people, where she developed the lender’s talent and organisational capabilities.
Prior to joining iwoca, Seema led the development of the Innovative Finance Isa at Zopa as head of product, and has also held the role of head of retail savings products at Halifax and Bank of Scotland.
As COO, Seema will scale iwoca’s customer service and also continue to lead the lender’s efforts to achieve greater diversity and inclusion across the fintech industry.
“Seema has been an exceptional hire for iwoca, working tirelessly over the last 18 months to tackle the painful organisational challenges that beset hyper-growth scale-ups like us,” said Christoph Rieche, CEO and co-founder of iwoca.
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“She has helped iwoca overcome these hurdles by fostering a mindful and motivated culture that enables the high performance essential for achieving our dream to fund a million small businesses.
“As COO, I need her to continue to move mountains to unlock access to finance for small businesses across Europe.”
Seema added: “I’m proud to be part of iwoca’s mission to help small businesses thrive and I’m excited to play a greater role in what’s possible for our team going forward.
“Since I arrived at iwoca two years ago, I’ve seen what a tremendous difference the personal service provided by our expert customer success team makes for small business owners, empowering them to get the capital they need to achieve their full potential.
“There’s still a lot more work to do and I’m thrilled to have my new role in that journey.”