Regentsmead to launch TV ad campaign

Regentsmead to launch TV ad campaign




Regentsmead has announced that it will be entering the world of television advertising.

The development lender will launch its initial campaign to run for a number of weeks over the summer on Sky around a range of property-focused programmes.

Ashley Ilsen, Head of Lending at Regentsmead, said it always looked for new ways to innovate, which made TV advertising very appealing. 

“While we didn’t feel the need to have an all-singing, all-dancing advert, I felt it was most important to get our message across that we are exceptionally quick and offer complete flexibility for our clients. 

“The advertising campaign itself will be circulated around my appearance as a guest on Property Panorama on Sky and we have a very interesting project in the pipeline involving doing some production on site with our clients.” 

Regentsmead recently announced it had grown its loan book by a record 38% during the past year.

“We were lucky enough to be commended for an award in innovation this year so we feel we need to continue leading the way in our market in new and exciting innovations to bring to our clients and introducer partners,” Ashley concluded.

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